NYC Entrepreneurs Sleigh the Season with Hello Alice, Shopify, and TikTokEvents•Nov 22, 2022• 2 min read
Hello Alice and our partners at Shopify and TikTok were delighted to host New York City small business owners for two at-capacity, in-person events designed to help owners sleigh the season on Tiktok this holiday and long after.
Hundreds of small business owners from our NYC community gathered in Shopify’s SoHo space on October 19 and November 15 to learn how to attract customers on Tiktok and set up a strategic plan for success, while enjoying light bites, free headshot opportunities, swag, and convivial networking all around.
During each event, our friends at TikTok were joined by special guest creators — including TikTok sensation and commercial filmmaker Grace Wells, who has over 2.4M followers and 52M likes — to discuss tips and tricks for optimizing trends, finding and attracting new customers, turning hearts into carts, and building success on the fastest-growing social media platform.
“TikTok is unique in a lot of ways,” Grace told the group. “The discoverability is absolutely insane. You can be an account with zero followers and have a video that gets literally 20 million views.” She encouraged owners to take advantage of the many TikTok tools available to help them. “The reply comment feature for videos, the duet feature, the stitch feature — there’s so many ways that you can enhance the engagement and the connection you have with your audience.”
Thank you to every small business owner who attended, asked questions, and made these events two nights to remember.
Next, we’re taking the event over to Los Angeles on December 6 — register here to sleigh the season in LA.
Additional Support for Your Small Business
Free Shopify and TikTok Guides
- Set Up Your Shopify Store
- Expand Your Reach with Shopify Tools
- Create a Winning Holiday E-Commerce Strategy
- Get Started on TikTok
- Create Scroll-Stopping Content on TikTok
- Boost Your Results with TikTok Tools
New Grant Opportunities
Visit the Small Business Funding Center to find new grant opportunities and lending options, including:
- $25K Small Business Growth Fund, accepting applications until January 6, 2023 from high-growth small businesses
- $5K Keep It Local Fund, accepting applications until December 16, 2022 from entrepreneurs of color
Upcoming Hello Alice Events
Get ready for success in 2023 with experiences designed to help you reach your goals:
Learn more about getting forward focused on 2023 with Hello Alice.