Welcome to Wonderland

Grow Your Small Business

You have unique goals, challenges, and aspirations for your small business. And Hello Alice wants to help you with all of them. Your adventure has started; let's keep growing, together.

Get started
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Check out what Hello Alice has to offer

  • A fanned out stack of Hello Alice credit cards

    Credit Card

    Apply for a line of credit to gain capital access and push your small business forward.

    Learn More
  • An image of a smiling african-america man in an apron with the text 25k Grant Recipient

    Grant Opportunities

    Browse and apply for a wide variety of small business grant opportunities.

    Apply Now
  • A young woman wearing an apron sitting at a table typing on a calculator with the word Financing overlayed in a search box.

    Business Loans

    Support your small business needs with financing, including loans to get your business growing.

    Get Started
  • An image of an african-american woman sitting at her laptop with icon cards overlayed on the right side of the image with various bussiness solutions savings opportunities listed

    Small Business Savings

    Grow your business through exclusive offers, premium content, and funding opportunities.

    Start Saving
  • An image of a workshop card from the Hello Alice app.

    Actionable Workshops

    Learn from entrepreneurs and industry experts on small business finance, leadership, and more.

    Get Started
  • An image of Carolyn Rodz, Co-Founder and CEO of Hello Alice on screen during a Boost Camp event

    Accelerator Program

    Acquire customers, improve conversions, and grow your small business with our virtual Boost Camp.

    Enroll Today

Featured By

  • Fast Company
  • Inc.
  • Entrepreneur
  • Fortune
  • Forbes

How it Works

Hello Alice is a free platform designed for AND by small business owners. We're here to guide and support you at every turn on your adventure in entrepreneurship. We work on behalf of over 800,000 small business owners like you to secure relevant business solutions and funding opportunities for you and your business.

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Sign up for free to unlock access to capital, helpful tools and resources, and to build sustainable growth for your small business.

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Personalize your experience by sharing your small business story; we'll make recommendations based on your needs.

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Take advantage of exclusive product offerings, workshops, and support to grow as a small business owner.

Network with over 800,000 Small Business Owners

Hello Alice supports small business owners — marginalized genders, people of color, veterans, the LGBTQ+ community, people with disabilities, and all entrepreneurs — looking to learn and grow. Learn from people like you at all stages of business.

Get started A 2x3 grid of various owners from various races, genders, and ethnicities

Owner Showcase

  • “During the early stages of my business, I learned about this amazing women-owned organization that built a platform that provided you with the tools and resources to grow and build your business and I immediately signed up!”

    Marsha Stephanson
    Cater To Mom
    Marsha Stephanson, Cater To Mom
  • “Hello Alice is like having a coach, a library, and a community all in one. We love reading their easy to follow guides, plugging into the always relevant workshops they put on, and of course taking advantage of their grant and funding announcements. Highly recommend any business owner to hop on!”

    Henry Rosario
    Henry Rosario, Outpatch
  • “Hello Alice has given me a lot of information on grants and loans and what opportunities are out there — and also the Sprints about how to grow your business. I think it’s a really great resource.”

    Do Well Brands
    Do Well Brands
  • “Absolutely BLOWN AWAY by the level of high-quality, personalized feedback from experienced mentors and industry experts. As a female founder with a small, early-stage business, I am beyond grateful for the stepping stone Hello Alice has provided me.”

    Tiffany Wang
    Tings Chips
    Tiffany Wang, Tings Chips
  • “We just literally started from my garage and kept growing from there. And as we continued to grow, we discovered platforms like Hello Alice, where we could get resources for grants, and grants have helped us grow a lot.”

    Ethnic District
    Ethnic District