Mastercard Strive
Welcome to your local small business community! Get to know other small businesses, exchange ideas, and learn about tools and resources you can access NOW to help grow your business.

About the Hello Alice Mastercard Strive program
Who
The Mastercard Strive program operated by Hello Alice is designed to provide an online platform for Black-owned small businesses in Atlanta, Birmingham, Dayton, Los Angeles, New Orleans, New York, St Louis, and Washington, D.C.
What
Strive was created to provide access to financial tools, access to capital, and a community of small Black businesses.
Why
Strive, an initiative of the Mastercard Center for Inclusive Growth, supports the company's In Solidarity pledge to commit $500 million over 5 years to help close the Black wealth and opportunity gap.
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Connect to Mastercard Strive in Your City
Create a free Hello Alice account or log in to join a Mastercard Strive community for small businesses located in Atlanta, Birmingham, Dayton, Los Angeles, New Orleans, New York, St. Louis, and Washington, D.C. Here, small business owners can connect with each other and access a curated list of funding opportunities, tools, and educational resources to help your small business thrive.