$10k grants through the PepsiCo Juntos Crecemos Grant Program!
In partnership with Hello Alice, PepsiCo’s Juntos Crecemos program is a component of PepsiCo’s broader $50 million comprehensive support for small businesses in the food and beverage industry over five years. Through PepsiCo’s Juntos Crecemos Grant Program, twenty (20) grants of $10,000 each will be awarded to small business owners in the food and beverage industry.
Grant recipients will also be awarded with acceptance into PepisCo’s Juntos Crecemos Program: Jefa-Owned Business Health Accelerator and Boost Camp, a digital community space which will be home to monthly business coaching workshops, mentorship, networking and more. Additionally, grant recipients can unlock their digital potential with the Hispanic Digital & Delivery Program, a 5-week 1:1 expert consultation from Figure 8 to transform their business, improve their online visibility, attract new customers, and increase digital sales through website build and SEO optimization, localized marketing campaigns, and online ordering improvements.
Applications Are Now Open
To be eligible, you must be an entrepreneur who is the leading executive (i.e. Founder) of a small business that meets the below business criteria:
- A legal resident of one of the fifty United States, the District of Columbia, or Puerto Rico
- Eighteen (18) years of age or older (19 in AL and NE)
Other eligibility criteria includes:
- Be a for-profit business located and registered in one of the fifty United States, the District of Columbia, or Puerto Rico
- Be a woman-owned restaurant, bodega, carnicería, catering service or food truck in the food and beverage industry
- Have a demonstrated need for funds
- Be willing to participate in a virtual Coaching Program
For a full list of eligibility criteria, see the terms and conditions.
Application Timeline
PepsiCo’s Juntos Crecemos Grant Program will accept applications from August 20, 2024 to September 27, 2024 at 6 p.m. ET.
Applications will be reviewed by a committee in accordance with the review criteria outlined in the terms and conditions. Recipients will be notified by email and publicly announced in November 2024.
About the PepsiCo Juntos Crecemos Grant Program
PepsiCo Juntos Crecemos is part of a $50 million commitment aimed to provide short and long-term support to small businesses, specifically, restaurants, bodegas and carnicerías, over five years. Help includes grants, mentoring, tailored marketing support, access to capital and operational assistance to enable immediate and lasting improvements.
