Company Announcements

How Hello Alice is Evolving to Better Serve Business Owners Like You

February 21, 2022
2 min read

Nearly five years ago, Hello Alice embarked on a mission to help every American with an entrepreneurial spirit launch and grow their business. Now, in 2022, Hello Alice will undergo a significant evolution in pursuit of that goal.

Through our conversations with thousands of small business owners, entrepreneurs told us about their acute need to access capital, high-quality education and mentorship, and time-saving tools. Most of all, they want a single solution that streamlines and simplifies the complicated world of small business ownership.

That’s why we’re excited to introduce a menu of new, premium offerings. In the coming months, Hello Alice will roll out features and products that evolve our relationship with small business owners like you. Each initiative will be guided by our unwavering mission to ensure business for all — however, for the first time, Hello Alice will facilitate business transactions and purchases.

To be clear: Hello Alice started as a free platform open to all, and that’s not changing. Our curated resources, step-by-step Milestones, and access to small business grants will remain available at no cost. Instead, Hello Alice owners will gain an enhanced experience that layers on a full range of technology, education, and capital as we move toward our goal to be your all-in-one hub for small business solutions.

Here’s an idea of what that will look like:  

  • Virtual mentorship programs: Purchase access to exclusive workshops, accelerators, and other learning experiences where experts mentor small cohorts and provide personalized feedback over time.
  • New cash flow solutions: We’ve long known the #1 owner need is capital. In addition to grant opportunities, Hello Alice will be launching new products to connect you with the full continuum of capital — including loans, financing, and credit cards — you need to run your business.
  • Product recommendations: Our team will recommend the best tools, software, and services to simplify your choices and help you scale. Hello Alice may earn an affiliate commission on purchases made through our platform, but we promise never to recommend anything we don’t fully stand behind.

As always, the Hello Alice experience will be about meeting you where you are and helping you find the right answers for your business — not somebody else’s. Our platform will make recommendations based on your profile, and you can mix and match the offerings that make sense for your needs and stage of growth.

We couldn’t be more excited to get started on this next phase of our journey together! Stay tuned for updates, and make sure you’re subscribed to our newsletter to be the first to hear about new products and features as they’re available.

Actionable Tips

Subscribe now to get instant access to stories from business owners like you, funding opportunities from Hello Alice and our partners, and tips from small business experts.