You might have heard of the “#TikTokMadeMeBuyIt” phenomenon sweeping the nation. In fact, 74% of TikTok users said TikTok has helped them decide what to buy after seeing it advertised or promoted on the platform.  Isn’t it time your small business gets in on the action?
TikTok is an ideal place for small businesses to express their authentic self, find community, make connections, and get discovered. You don’t need big budgets or sophisticated creative skills to succeed. TikTok is all about real and relatable. Audiences want to hear you tell your unique story in your own way and will reward it with their views and engagement.
To learn how to get started creating content that your customers crave, we invite you to join our free TikTok for Small Business sprint. Kicking off January 10, 2022, and running through January 28, each week brings a new step-by-step guide to help you make the most out of TikTok. You’ll also get access to live mentor sessions that provide tips and insights straight from TikTok experts.
Let’s go over what you’ll take away from each week of the sprint.
Week 1: Get Started on TikTok
This week’s guide highlights how to get started on TikTok, build community, and get discovered by your target audience.
Week 2: Create Scroll-Stopping Content on TikTok
Learn everything you need to tell your business story in a way that is both authentic and in line with the platform’s unique style and culture. No technical skills required!
Week 3: Boost Your Results with TikTok Tools
With this guide, discover how to meet your marketing goals and grow with TikTok’s variety of ad solutions, creative tools, and e-commerce features.
Starting January 10, 2022
 Marketing Science US Holiday Shopping Behavior Research 2020 conducted by Walnut Unlimited