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Inspiring Stories of Our Owners

How Anna Peters of Art Coop Rose from Employee to Owner

As the second owner of the Art Coop, Anna Peters was determined to keep the Champaign–Urbana business going while also evolving it as a safe space for the queer community.
June 11, 2021
5 min read
Small Business Tips and Tools

Everything You Need to Know About Business Certifications

If you are a woman, veteran, or member of a minority group, business certification could bring new customers and sales opportunities.
June 2, 2021
3 min read
Inspiring Stories of Our Owners

Gina Mariko Rosales on Growing Her Event Planning Business

Gina Mariko Rosales lost 87% of her income when the pandemic hit. But a quick pivot and some creativity helped her event business soar.
June 1, 2021
6 min read
Inspiring Stories of Our Owners

How This Gluten-Free Baker Grew Her Business From Her Home Kitchen

Sway Soturi started the gluten- and dairy-free food business Forest & Flour out of her kitchen two years ago. Now, the business is getting ready to expand.
May 26, 2021
3 min read
Small Business Tips and Tools

It’s Time to Learn How to Reach Customers Online with Google

If your business isn’t online, you’re missing out on potential customers. Join our free, three-week sprint to learn all the ways Google can help people searching for products and services you provide find your business.
May 25, 2021
3 min read
Small Business Tips and Tools

How to Get to Know Your Customers

In order to get to know your customer, you need to do customer research. Learn how to build customer personas and gather useful data.
May 25, 2021
3 min read

Actionable Tips

Subscribe now to get instant access to stories from business owners like you, funding opportunities from Hello Alice and our partners, and tips from small business experts.

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